Frozen foods give Agripac a hot edge in cool competitive climate
Article Abstract:
Agripac, a produce-processing cooperative in the Pacific Northwest, is looking to frozen foods to help them expand their operations and markets. Since they are a cooperative, they can do more long range planning without worrying about immediate cash results, and they are operating in a part of the country that most other industries are getting out of, which they feel just leaves more for them.
Publication Name: Processed Prepared Foods
Subject: Food and beverage industries
ISSN: 0192-7132
Year: 1982
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Tyson finds adding value hatches greater poultry profit
Article Abstract:
Tyson Foods has expanded their market for frozen poultry items by continually looking for ways to improve their existing products and developing new ones. The foodservice end of their business has increased dramatically since they began marketing to fast food chains. Research into new products also has a major place in Tyson, with their new products department averaging 2 new ideas a week.
Publication Name: Processed Prepared Foods
Subject: Food and beverage industries
ISSN: 0192-7132
Year: 1983
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New products generate momentum for Sara Lee's comeback
Article Abstract:
Since its founding in 1949, Sara Lee continued to growth and expand its market. However, due to a number of facts its growth stopped in the '80s; management reorganized and began to market new products in an effort to get back its share of the market. Other factors which have helped the company come back are an increasing food service base and a new marketing approach.
Publication Name: Processed Prepared Foods
Subject: Food and beverage industries
ISSN: 0192-7132
Year: 1983
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Comment about this article or add new information about this topic:
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