The communication tools inherent in corporate culture

Article Abstract:

Corporate communication programs should be designed to harmonize with and enhance a corporation's culture. For communication purposes, corporate culture can be broken into four components: 'business environment' sketches in the broad outlines of culture, 'values and beliefs' determine the actions of employees in the workplace, 'heroes' provide archetypes for workers, and 'structure' establishes the day-to-day interaction of corporate personnel. By carefully manipulating internal media, a communication manager can reinforce these four critical elements of corporate culture.

Analysis, Usage, Telecommunications systems, Business planning, Business communication, Organizational communication

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Let's Develop Employee Assistance Programs to Teach Reading and Writing

Article Abstract:

Illiteracy in the United States has reached such staggering proportions that it has begun to affect productivity. At this juncture, it is appropriate that business begin to regard re-education in basic reading and writing skills as desirable inclusion in an Employee Assistance Program. Many firms throughout the country are beginning to feel the effect of our twenty-three million illiterates, and have begun programs to help.

Officials and employees, Literacy

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Dow: an interest in the public, an agenda for the future

Article Abstract:

Dow Chemical Co. publishes the Dow Chemical Company Public Interest Report which is for workers, retirees, public interest groups, and company stockholders. The report covers company programs which benefit the employees. In one instance, an employee who had a child suffering from Down's Syndrome had the case publicized in the company publication which led to creation of the Brazosport Center for the Mentally Retarded.

Publishing industry, Reports, Dow Chemical Co. (Midland, Michigan), Labor supply, Labor force

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