Flocking to the ratings event
Article Abstract:
The heavily-promoted "Secret Diary of a Call Girl" brought in 1.7 million viewers or 11% digital television market share, influencing ITV2's overall performance and helping deliver the channel's plans to show more drama shows. Sky One also invested in a high quality drama, "Hogfather", but the channel still only has a 1% overall share compared to ITV2's 2.2% share. A table showing the digital market shares of other channels is also provided.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
User Contributions:
Comment about this article or add new information about this topic:
Digital TV passes the tipping point
Article Abstract:
Due to the launch of digital channels, over 50% of the audience is now receiving and watching multi channel digital broadcasting. Various tabulations are presented showing channel and audience share.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
User Contributions:
Comment about this article or add new information about this topic: