Setting an example

Article Abstract:

UK media secretary Chris Smith tries to encourage retailers, broadcasters and manufacturers to step up consumer acceptance of digital TV by offering incentives, such as free set-top boxes. The digital TV from analogue switch is expected to occur in 2006. In order to meet consumer demand, Digital One and the BBC are working together to forge ties with manufacturers.

Communications Equipment, Other Communications Equipment Manufacturing, Services development, Analog-to-Digital Converters, Innovations, Television broadcasting, British Broadcasting Corp., Marketing, Electronics industry, Set-top boxes (Television), Digital television, Digital One, Analog to digital converters, Set-top boxes

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Chinese exchange

Article Abstract:

The producer of Lion TV made a break through in China which is an untapped market. They will start with a few epic biographies and also try and bring China to the rest of the world. Being a small entity till date, this sudden business will be a challenge to cope with.

China, Marketing procedures, Foreign trade, Global Marketing, International trade, International marketing, Lion TV

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Grandmasters of TV scheduling

Article Abstract:

The role of a scheduler has evolved from placing programs in slots to that of a strategist that effects program development and commissioning. Some schedulers of various channels give their opinion about this.

Forecasts, trends, outlooks, Management dynamics, Management, Forecasts and trends, Market trend/market analysis, Scheduling (Management), Company business management

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