Trade secrets
Article Abstract:
The programming trade gap in the United Kingdom is over 100 million pounds sterling overdrawn because far more programmes are being imported from the United States than are being exported. Experts say that the United Kingdom needs to sell serials with approximately 20 episodes, because it is these that are the most popular with the American market. One benefit of the American market is that programmes can be shown on several channels in an alternating manner. Quality factual programmes continue to be popular, and also programmes such as Inspector Morse and Pride and Prejudice.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 1996
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Queen of the south
Article Abstract:
Mary McAnally, Meridian Broadcasting's director of Programmes and ex-Wimbledon tennis player, has been appointed managing director in Jul. 1996. McAnally is particularly interested in pursuing alternative television channel broadcasting routes, such as Channel 5. She has worked in television since 1967 when she was first employed by the British Broadcasting Corporation as a researcher for Man Alive. Before that she played professional tennis and won the 1963 British Junior Indoor Tennis Championships.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 1996
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Raising children
Article Abstract:
Scottish Television Enterprises (STV), HTV and Meridian Broadcasting are to increase their production of children's television programmes to take advantage of more network schedule and export opportunities. STV, which currently produces television programmes such as How 2 and Disney Club, aims to produce about 30% of all Childrens' Independent Television, CITV. CITV aims to improve its viewing figures by enhancing its services for 4 to 9-year-olds.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 1996
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