Bunkum: The long and the short of short code
Article Abstract:
The use of short message service to gain interactivity for television stations is profitable, but operators need to be prepared for traffic spikes in the network infrastructure. A framework for cooperation between broadcasters and telecommunication service providers needs to be built before the service can become truly useful.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2001
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Could a merger work?
Article Abstract:
The rationale behind the potential merger of NTL and ITV is analyzed.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2006
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