Europe envies Japan's model strategy
Article Abstract:
The Japanese develop about twice as many cars as Europeans for the same effort. A typical mass-market family car is re-designed every four years. Technological innovations can be used and production methods mean new models are cheaper to build. The International Motor Vehicle Project of the late 1980's found that Japanese developers spent 1.7 million enginering hours per car compared to 2.9 million in Europe. Developmemt times were 46 months in Japan and almost 60 in Europe.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1992
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Let me pass please
Article Abstract:
The Gulf War provided a dramatic life experience for many because of its media coverage, which was possibly an alternative to poetic treatment of war. Although a high-tech war seems less inspiring to poetry than the First World War, much was written and six poems are included here. Military euphemism and acronyms are interesting linguistic aspects of war. Arabic poetry, previously rare in the West, demonstrates war-damaged cultures rather than war itself.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1992
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Face to face with the Tigra in us all
Article Abstract:
The new Vauxhall Tigra is the most highly developed example yet produced of the use of animal-like forms in the design of cars and planes. It has a strong profile, and is both elegant and fierce. The Harrier jump-jet is also a good example of an animal-like design, with its strong 'inscape' and a clearly visible means of support.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1995
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