Profit from passion

Article Abstract:

Companies must seek to capture and manage the emotions and beliefs that prompt their employees to apply their knowledge constructively, according to Marketing and Communication Agency Chmn Kevin Thomson, an expert on internal marketing and communication. A company will only achieve true financial success if it focuses on deriving maximum benefit from its emotional capital. Those who manage some of the most successful high-tech concerns in the world have already demonstrated that the ability to arouse deep human feelings is vital.

Motivational Techniques, Sales management, Employee loyalty

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All-inclusive - the company of tomorrow

Article Abstract:

The Centre for Tomorrow's Company, created to build on interest generated by the Royal Society for the Encouragement of Arts, Manufactures and Commerce's 'Tomorrow's Company' initiative, aims to encourage companies to adopt an inclusive approach to business, rather than just focusing on profit. Companies are invited to consider what their goals are and to identify factors that could assist or hinder in reaching these goals. In this way, managers can decide what to encourage and what to measure.

Management by objectives

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Could happy workers double your profits?

Article Abstract:

Business people must be realistic about their goals, according to management consultant David Maister. He believes that employee satisfaction plays a key role in good customer service, which in turn boosts the company's financial performance.

Interview, Business consultants, Management consultants, Maister, David

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