Going it alone
Article Abstract:
According to Mintel's annual British lifestyles report, British consumers are rejecting mass marketing and branded leisure in terms of an individual approach. The relevant instances are presented.
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 2005
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Building better relationships
Article Abstract:
The trends in customer relations management in leisure industry is analyzed. Methods for improving the customer relations are also presented.
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 2004
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A walk to the future
Article Abstract:
The future trends for leisure operators are examined.
Publication Name: Leisure Management
Subject: Travel industry
ISSN: 0266-9102
Year: 2004
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