Likelihood of cruise ship passenger return to a visited port: The case of Bar Harbor, Maine

Article Abstract:

A study is conducted to examine the factors that affect a cruise ship passenger's intentions of returning to Bar Harbor, Maine, using data from a survey. Empirical results suggest that the distance between a respondent's place of residence and Bar Harbor has a negative effect on the likelihood of return but the total number of visits a passenger has made to Bar Harbor and the amount of time spent in port during the one day visit have a positive effect.

Shipments data, Ocean travel, Surveys, Traffic

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The utilization of critical incident technique to examine cruise passengers' repurchase intentions

Article Abstract:

The study is carried out to examine cruise passengers' moments of truth using critical incident technique to better understand cruise passengers' overall satisfaction, perceived value, word of mouth and repurchase intentions. The results show that analyzing critical incidents can be an effective management tool for cruise line management and that these moments of truth are relevant to visitor retention.

Marketing procedures, Management dynamics, Management, Customer satisfaction, Company business management, Customer relations

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Farewell to a friend: Delta Queen announces it final lineup

Article Abstract:

The article discusses about a vacation of an eight-night cruise on board the Delta Queen, America's most famous steamboat, which will shortly be making its final voyage.

Services discontinued, Usage, Evaluation, Service discontinuation, Delta Queen (Ship)

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