Avoiding future shock
Article Abstract:
Companies need to anticipate the moves their competition make, and be ready to respond to them. This must be an integral part of the strategic planning process if companies are to remain competitive. Coca-Cola underestimated the effects which supermarket cola would have on their markets, and sales in Canada and the United Kingdom slumped as a result. Companies have to consider how they can get the advantage over competitors, and this may be by altering costs or the service being offered. Competition is set to increase and companies should be ready to consider all these eventualities.
Publication Name: The Director
Subject: Business, international
ISSN: 0012-3242
Year: 1997
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The third industrial revolution
Article Abstract:
Technological changes means that companies have to learn how to adapt since they will not survive if they seek to fights against trends in the market. Companies need good leaders under these circumstances and they have had to build change into their institutional structures. The education of business leaders is important in that it can affect their ability to deal with change. Companies need access to new technology and knowledge, and an understanding of human motivation is as important as understanding technology.
Publication Name: The Director
Subject: Business, international
ISSN: 0012-3242
Year: 1998
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Standing out from the crowd
Article Abstract:
Business networking brings a number of benefits and helps companies to become successful. Effective networkers tend to be people who give favors freely and are valued by others. They contribute ideas, leads, referrals and testimonials are acts as matchmakers and facilitators. Good networkers see others in terms of their network, rather than in terms of themselves as individuals. Networking can function in the same way as a deposit account, with favors banked that can be called on later.
Publication Name: The Director
Subject: Business, international
ISSN: 0012-3242
Year: 1998
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