Bos rules awards

Article Abstract:

Bos has bagged two of the major awards at the 4th anual edition of the Prix jacques-Bouchard in Montreal, Quebec, The awards show that celebrates French-language advertising creative was organized by the Quebec government's Office de la langue francaise. Bos won the award for best television for its 'Conseiller capillaire' ad for Loto-Quebec. The agency also won for best slogan for 'Regardez Historia pour connaitre toute l'histoire' for Astral media's specialty channel Historia.

Bos

---

The sound of silence

Article Abstract:

The federal sponsorship scandal has affected public opinion of the advertising industry.However, the ad agencies in Quebec are not making any public announcements to deny their role in the scandal. According to the Quebec Association of Advertising Agencies, it has not really affected the business of the ad agencies in the province.

Advertising, Evaluation, Marketing industry, Public opinion

---

As the agency turns

Article Abstract:

The launch of the 'Soap Opera' campaign by Publici-Terre, an advertising agency, to raise money for a Montreal based non-profit organization, is discussed.

Forecasts, trends, outlooks, Financial management, SOCIAL SERVICES, Social Assistance, Religious, Grantmaking, Civic, Professional, and Similar Organizations, Nonprofit Institutions, Civic and Social Organizations, Social Services & Nonprofit Institutns, Social services, not elsewhere classified, Fund Raising Agencies, Social aspects, Finance, Forecasts and trends, Donations, Market trend/market analysis, Fund raising, Nonprofit organizations, Company financing

Similar abstracts:

• Abstracts: Post launches 'dramatic' cinema ad. The age of adventure. Theatre festivals woo new audience
• Abstracts: Those two capitalisms, again. The judgment of Salomon. Sorted?
• Abstracts: Tomorrow's Internet. The beast of complexity. Browser wars, part two
• Abstracts: Coloured future for wireless devices. The rise of the chief marketing officer. Wal-Mart enters hot warehouse segment
• Abstracts: A cafe with a view. Tonkin's touch of the Orient. Light lunch

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.