Fashion PR tries to make sense of 'Net

Article Abstract:

Fashion PR professionals have observed that the Internet is tailor-made for the industry despite the fact that it makes up for only 1% of the $200 billion apparel market. But there are also fatalities in the Internet fashion world. Boo.com, the flashy European E-tailer that boasted of the most compelling graphics on the web, has gone bankrupt after its three investors poured $135 million on it. The failure has dampened the venture capital enthusiasm for fashion companies. However, there are businesses that continue to thrive such as the one of Monica Lewinsky, The Real Monica Inc website.

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Non tech media fail to give women their due

Article Abstract:

Public relations (PR) companies in the Silicon Valley in California is facing difficulty in retaining young and attractive employees. According to a Time 'Get Rich.com' Special Report, these young women leave their jobs and opt to marry rich clients. Because of the current shortage of women in high-tech industries, women are the focused of attention in the dot-com terrain. This means that women enjoy financial rewards as well as career advancement.

Personnel administration

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'Innerwear' hits streets in public intimacy era

Article Abstract:

Makers of intimate apparel and loungewear are benefitting from the current trend of using fashionable innerwear as a ready-to-wear apparel. The trend has been attributed to relaxed dress codes in corporate America, the fashion attitude of the generation Xers and relatively lower cost of loungewear. As a result, designers such as Dolce & Gabanna and Versace have launched their own lines to capitalize on the trend.

Women's and Girls' Cut and Sew Lingerie, Loungewear, and Nightwear Manufacturing, Women's & Girls' Underwear

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