Hanging on the telephone?
Article Abstract:
The importance of self-promotion for attracting clients in the accountancy profession is discussed. Most accountants are averse to the idea of telephone-based selling due to the fear of rejection but it is illustrated that by being scared of using the phone for business the accountants are losing a huge business development opportunity.
Publication Name: Accountancy
Subject: Business
ISSN: 0001-4664
Year: 2005
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Does practice make perfect?
Article Abstract:
An account should weigh many factors before purchasing a partnership. Working hours and financial responsibilities should be carefully considered. Also, the prospective member should evaluate the firm's list of clients.
Publication Name: Accountancy
Subject: Business
ISSN: 0001-4664
Year: 2001
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Finding your web feet
Article Abstract:
Small accounting firms can be helped by using Internet marketing. Web marketing can increase revenue and provide a company with greater exposure.
Publication Name: Accountancy
Subject: Business
ISSN: 0001-4664
Year: 2001
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