Wal-Mart Stores Inc
Article Abstract:
Wal-Mart Stores Inc will utilize a display showcase made by Thorco Industries, as its feature display unit at 1999 POPAI show. Designed to feature DVD titles, the Wal-Mart DVD Merchandising Showcase incorporates an 8-inch color die-cut reflective graphic kit, as well as a TV monitor and electronic components that are supported supported by sheet metal and tubing frame. The unit also comprises six tiered wire shelf assembler-sheet metal end panels with front ppricing strips, as well as metal components that are all finished in silver vein powder coat.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 1999
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HP Foods features BBQ sauce display
Article Abstract:
UK-based HP Foods deployed a barbecue-themed display within major supermarkets and leading independent grocery stores across the UK during summer 2000. The unique display won an award in the new British point-of- purchase award program. The fixture creates a powerful secondary placement within stores and exploits the fullest benefits of the company's colorful product packaging to achieve high visual impact. As a result, HP Foods reported that it has generated additional sales because of the display.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 1998
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Tesco supermarkets creates new potato chips display
Article Abstract:
Tesco Stores Ltd, the UK supermarket retailer, has started to use the display units, created by Benchmark fabrications of Herts, UK, to showcase its potato chips. The see-through displays were constructed using the Eastman Chemical Co's Spectar polyester. Tesco has already placed 4,000 units of this display in its stores throughout UK. The retailer is in the process of extending the use of the units to accommodate larger bags of crisps.
Publication Name: Creative
Subject: Business
ISSN: 0737-5883
Year: 2001
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