CXO Media plans title for marketing execs
Article Abstract:
CXO Media Inc. has planned a monthly magazine, CMO to debut in September based on the life and works of marketing officers from director level upwards, based on the same publishing template as their earlier publication CSO. The magazine will focus on people and will not be analytical or from a news angle type. The contents will try to highlight the marketing approaches, practices, promotions, technology, research, advertising relations, budget/salary trends with a focus on return of investment.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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Business newspaper publisher begins local sites aimed at women
Article Abstract:
American City Business Journals Inc. has launched local websites and a national portal at , featuring local news, applications, tools, networking resources and ads for women business owners and operators, mainly those in small businesses. The portal has not been created for revenue generation, but a nominal annual fee will be charged for listing in the directory or Calender listings. The publisher also hopes to create new loyal subscribers to the journal from those visiting the portal.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
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