Customer file dynamics in a multichannel world
Article Abstract:
An analysis on comprehending customers' behavior, which drives the multichannel strategies retailers to increase their business, is presented.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
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No turning back for multichannel database marketing
Article Abstract:
The problems and solutions of multichannel database marketing with relation to customer behavior are analyzed.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
Four reasons why your business should blog next year
Article Abstract:
A study on business blogging with relation to consumer behavior is presented.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2006
User Contributions:
Comment about this article or add new information about this topic:
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