Lightning source powers e-book rise
Article Abstract:
Lightning Source has entered into a partnership with Simon and Schuster Inc to convert the trade publisher's 12,000 backlist titles into digital format. The transaction will enable veteran publisher Simon and Schuster to expand the reach of its digital content. Under the agreement, Lightning Source will become the primary digital fulfillment company of Simon and Schuster to help it increase the number of available titles and enhance the reach of its existing digital content offerings.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2000
User Contributions:
Comment about this article or add new information about this topic:
Coolsavings expects lower Q1 results
Article Abstract:
Internet couponer Coolsavings.com announced that its earnings for 1st qtr 2001 would be less than half of analysts' expectations. The company said revenues for the quarter ending Mar 31, 2001, would amount to only $6 million, $8.1 million less than its revenues for the same quarter in 2000. Analysts were expecting Coolsavings to generate revenues of $12 million. The company is also eliminating 67 jobs, 25% of its total workforce, as a result of a decline in revenues.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
User Contributions:
Comment about this article or add new information about this topic:
Maxim hopes for slam dunk with NCAA basketball contest
Article Abstract:
MaximOnline, an online men's magazine, plans a multichannel marketing strategy to raise awareness of its NCAA college basketball tournament promotion called Maxim Madness. The promotion is designed to drive traffic to MaximOnline.com and to increase the magazine's membership base. Recently, MaximOnline sent around 100,000 e-mail messages to Web site members in an effort to attract the 18 to 34-year-old male audience.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2001
User Contributions:
Comment about this article or add new information about this topic:
- Abstracts: UAA mail costing Dmers over $6 billion. Stand up for mail and be counted. Direct Mail concerns and the USPS
- Abstracts: How to minimize electrical risk at a marina. Federal lakes legislation awaits new Congress. Learning the keys to survival
- Abstracts: USPS commits to lower periodical rate increase. USPS' shaky future a hot topic in the House
- Abstracts: Firm buys back DIMAC, merges it with AmeriComm. Dimac concludes sale of AmeriComm assets. Dimac may sell AmeriComm units