Mail campaign soars for Eagle Crest
Article Abstract:
The direct mail marketing efforts of Eagle Crest Inc., resort aiming to find prospective customers and the increased response to the efforts, are presented. The resort located near Redmond, Oregon has sent survey letters asking for interest in vacation home or retirement homes.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2004
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Penney showers attention on bribes-to-be
Article Abstract:
J.C. Penny has launched new online marketing campaign for younger women on new fashion trends. The firm is planning to increase its customer loyalty by this unique campaign.
Publication Name: DM News
Subject: Construction and materials industries
ISSN: 0194-3588
Year: 2007
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