What to say when they ask 'how much is it?'
Article Abstract:
Prices should never be posted in the window or in a prominent spot inside the house is the first rule in selling houses. Posting prices will give buyers the chance to find out how much the house will cost them even before they have the opportunity to mull its benefits. Also, the posted prices have to be the lowest, since buyers with no other knowledge about houses other than prices, will opt for the cheapest houses on sale. The average monthly payment rather than the sale price should be posted instead.
Publication Name: Manufactured Home MERCHANDISER
Subject: Construction and materials industries
ISSN: 1047-2967
Year: 1999
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Marketing to seniors in the 21st century
Article Abstract:
Manufactured housing companies are targeting senior citizens as the next growth market since a significant part of the population will be composed of persons over 65. These senior citizens will likely raise the demand for three housing types, namely, congregate care, assisted living and continuing-care retirement communities. Most senior housing will be funded by individuals and would thus require adequate facilities for care, recreation, security, transportation and social functions.
Publication Name: Manufactured Home MERCHANDISER
Subject: Construction and materials industries
ISSN: 1047-2967
Year: 1995
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Raising the standard of sales center professionalism
Article Abstract:
The manufactured home sales center should be geared towards providing high-value solutions to people's housing requirements. Consumers must be sold to the idea of a manufactured home as a valuable house. It is also important to have quality sales people. An essential issue is the appearance of sales staff. Basically, good and ethical people should be hire as sales personnel. Then, they must be trained, reinforced, corrected when committing mistakes and be properly compensated.
Publication Name: Manufactured Home MERCHANDISER
Subject: Construction and materials industries
ISSN: 1047-2967
Year: 1998
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