Firestone rating down, but not out
Article Abstract:
A survey taken after Bridgestone/Firestone Inc announced a recall of 6.5 million tires showed that the company's consumer rating dropped, but is still above several tire companies. Part of the survey, which was conducted by Michigan-based research firm Planning Edge, asked 700 consumers their rating of the company in terms of enhancing the value of a sport-utility vehicle. According to the survey, other tire brands that remain below the Firestone brand include Continental, Dunlop and General.
Publication Name: USA Today
Subject: News, opinion and commentary
ISSN: 0734-7456
Year: 2000
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Firestone warns of nationwide tire shortage
Article Abstract:
Bridgestone/Firestone Inc has admitted that it will not be able to replace tires of customers due to a shortage and that some customers could get their replacement tires by spring. The company has already increased its production of replacement tires and has asked its competitors to do the same. The company also announced that it will accelerate the phased recall of 6.5 million Wilderness AT, ATX and ATX II tires that were identified as having tread-separation problems.
Publication Name: USA Today
Subject: News, opinion and commentary
ISSN: 0734-7456
Year: 2000
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Expert advice: act now gripe later
Article Abstract:
Owners of Explorers equipped with recalled Firestone tires are advised to replaced the tires even if it means using their own money and waiting for a check from Firestone. Some Explorer owners have chosen to be more patient and selective in choosing tire replacements. Marketing experts have noticed that the way people react to consumer product scares is determined by their personalities and outlook on other everyday matters.
Publication Name: USA Today
Subject: News, opinion and commentary
ISSN: 0734-7456
Year: 2000
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Comment about this article or add new information about this topic:
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