The Zen of Jeff Bezos
Article Abstract:
Jeff Bezos, the head of Amazon.com, a $6 billion business selling more than 20 million products, describes the reasons for his decision to eliminate the expenditure on TV advertising. He discusses about investing more money in providing great customer experience rather than advertising about the service.
Publication Name: Wired
Subject: Sociology and social work
ISSN: 1059-1028
Year: 2005
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Living digital
Article Abstract:
Xbox Live has been a broadband online gaming network where the players could wear headsets and discuss team strategy. The players trash-talk lamers in real time as they play against each other.
Publication Name: Wired
Subject: Sociology and social work
ISSN: 1059-1028
Year: 2004
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The rise and fall of the hit
Article Abstract:
Decline of sales in the music industry and shifting tastes from blockbusters to internet music are discussed.
Publication Name: Wired
Subject: Sociology and social work
ISSN: 1059-1028
Year: 2006
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