Customer-supplier partnering: a strategy whose time has come
Article Abstract:
Organizations are increasingly involved in creating strategic partnerships. Competitive advantages accrue to customers and suppliers who partner well because the opportunities to add value and reduce costs on both sides of the equation are enormous. The result has been a clamoring for information on how to make these customer-supplier alliances work in practice. By undertaking a historical analysis of the evolution of customer-supplier relations, this article derives the importance of a national account management program and key elements of a national accounts strategy. A checklist is provided for firms to see how they measure up in terms of partnering capabilities. (Reprinted by permission of the publisher.)
Publication Name: Journal of Personal Selling & Sales Management
Subject: Retail industry
ISSN: 0885-3134
Year: 1997
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The age of the female icon
Article Abstract:
As the millenium nears, the number of women considered icons in the Western world has swollen in size. The collective image of these women form models whose various attribute are admired and aped by young girls. The icons are varied and include Helen Keller known to many by name only.
Publication Name: The New York Times Magazine
Subject:
ISSN: 0028-7822
Year: 1996
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Baywatch beauties
Article Abstract:
Residential locations along the bays and rivers of Maryland are described. The locations, which provide panoramic views are ideal for retirees and Washingtonians who want to have peaceful surrounding without leaving their jobs or businesses in the city.
Publication Name: Washingtonian
Subject: Travel, recreation and leisure
ISSN: 0043-0897
Year: 1996
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