Hill, Holliday Pairs Lynch, Rickles In Fidelity Spots

Article Abstract:

Hill, Holiday, Connors, Cosmopulos this week premiered two commercials for Fidelity Investments with famous insult comic Don Rickles. The commercials are for the Fidelity Rollover and Roth IRA conversion offerings and last 30 seconds. Investment advisor Peter Lynch will costar as he did in the first round of commercials for the campaign which starred Lily Tomlin.

Marketing procedures, Campaigns, Television, Investment advice, Investment Advisory Services, Product introduction, Investment companies, Investment advisers, Fidelity Investments, Hill, Holliday, Connors, Cosmopulos Inc.

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accounts in review/2

Article Abstract:

This article discusses the bidding for the advertising contract of Wrangler Co., a manufacturer of jeans. Three agencies -- Bayless/Cronin, Fierson Mee and Kraft, and Toth Brand Imaging are vying for the contract of the third largest jeans producer in the United States.

Company Planning/Goals, Cut and Sew Apparel Manufacturing, APPAREL AND OTHER TEXTILE PRODUCTS, Advertising Activity, Account Activity, Men's and Boys' Cut and Sew Apparel Manufacturing, Men's and Boys' Furnishings, Men's & Women's Jeans, Males' Furnishings, Statistical Data Included, Services, Clothing industry, Men's clothing industry, Jeans (Clothing), VF Corp. Wrangler Div., Toth Brand Imaging, Bayless/Cronin, Frierson Mee and Kraft

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