The internationalization process and marketing activities: the case of Brazilian export firms

Article Abstract:

The internationalization process of Brazil as a means to attain economic growth is examined. The Brazilian policy represented a classical shift from import substitution to the diversification of export markets and products. It is shown that currency and marketing were the primary factors that contributed to export growth. The results validate the importance of financial flexibility as a tool for international trade.

International trade, Brazil, Trading companies, Export marketing

---

Blueprinting the service company: managing service processes efficiently

Article Abstract:

The service provider is dependent on customer participation that causes difficulties in managing service processes efficiently and effectively. The well-known blueprinting technique based on the production-theoretic approach to identify starting points for improving process efficiency will be used.

Germany, Science & research, Management dynamics, Other Business Service Centers (including Copy Shops), Photocopying & duplicating services, Document Reproduction Services, Blueprint & Photocopy Svcs, Usage, Company business management, Copying services, Blue-prints, Blueprints

---

Similar abstracts:

• Abstracts: The organization of exporting activities: relationships between internal and external arrangements. Public sector promotion of exports: a needs-based approach
• Abstracts: An exploratory study of the innovation evaluation process. Determining uses and gratifications for the Internet
• Abstracts: A further investigation of the lead-lag relationship between the cash market and stock index futures market with the use of bid/ask quotes: the case of France
• Abstracts: An integrated planning process to improve margins, turnover and order fulfillments. Implementing a fully integrated sales forecasting solution
• Abstracts: A simple approach to forecasting correlated products. The natural environment, innovation, and firm performance: a comparative study

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.