A conceptualization of an organizational learning culture in international joint ventures
Article Abstract:
A conceptual framework that depicts the relationship between the parent organizations' climate, international joint ventures (IJVs) organizational learning culture, innovativeness culture, innovation capacity, and IJV performance is presented. The IJV achieves superior performance by higher levels of innovativeness and innovation capacity, which are associated with its organizational learning culture.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2005
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Organizational resources enabling service responsiveness: evidence from Greece
Article Abstract:
The implementation of relationship marketing strategy based on a sample of business-to-business firms operating in Greece is examined. The results indicated that relationship marketing is a strategic activity that depends on the history of the firm's culture and overall resources.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2003
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Information technology as a determinant of organizational learning and technological distinctive competencies
Article Abstract:
The usage of information technology as important tool in organizational learning processes is discussed.
Publication Name: Industrial Marketing Management
Subject: Business, international
ISSN: 0019-8501
Year: 2006
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