Barbie's rule
Article Abstract:
Mattel Inc., manufacturer of Barbie dolls, opposed registration of same trade mark by Montreal restaurants .But Supreme Court gave judgment against Manttel concluding that Barbie fame is limited to dolls and doll accessories but not to all type of services.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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Battling the billboards
Article Abstract:
The removal of illegal signs and billboards across the city insisted by the Toronto activist group IllegalSigns.ca for violating city's sign bylaw is discussed. The billboards belong to outdoor advertising firms.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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The right (s) prescription
Article Abstract:
Copy right issues among the advertising agencies, freelancers and clients can be resolved through communication. The issue of copy rights is analyzed.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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