CUSTOMERS HELP MAKE SOFTWARE AFFORDABLE

Article Abstract:

Business-to-business electronic commerce software remains expensive, but small business-to-business suppliers may now be able to expect help from their larger customers in purchasing such software. Trilogy Software (Austin, TX) says such firms as Barnes and Noble are giving Trilogy's Buying Chain purchasing portal to their suppliers to customize. Such manufacturers as IBM are beginning to recognize the complexities involved in business-to-business commerce, and are adapting their distribution techniques accordingly.

Prepackaged software, Research Findings, Industry Market Data, Channels of Distribution, Computer integrated systems design, Business to Business, Purchasing Mgmt NEC, Purchasing, Computer software industry, Software industry, Computer services industry, Information technology services industry, E-commerce software, VARs (Value added resellers)

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WEB PROJECT MANAGERS IN DEMAND AT AD AGENCIES

Article Abstract:

New York, NY's 'silicon alley' is attracting web designers, many of whom work as independent contractors. The project-oriented jobs in the web design arena require high technology skills which are in demand. Advertising agencies are sometimes outsourcing their search for skilled web designers because matching technical and artistic skills to Web projects has proven difficult.

Market information - general, Telegraph & other communications, Electronic Publishing, All Other Publishers, New Media, Other staff changes & profiles, Telecommunications services industry, Telecommunications industry, Online services, Internet services, Statistics, Design and construction, Web sites, Web site design, Graphic arts industry

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HOW TO GET THE MOST FROM YOUR DATABASES

Article Abstract:

Databases have become major components of marketing operations. It is therefore essential that marketing managers understand the information provided by databases and use that data to develop strategies. General information on database design and use is presented. Most databases use structured query language (SQL) and are therefore called SQL databases.

General services, Company Planning/Goals, Marketing Management, Company Profile, Databases, Database marketing

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