The world according to fair trading
Article Abstract:
The Fairtrade Foundation is seeking to encourage fair trade with developing countries through the Fairtrade marque. This indicates that a product made in a developing country has been produced according to clear ethical standards. Only a small number of Fairtrade products are available in the UK so far, as it requires extensive investment to research and source the goods. However, there are signs that interest in fair trading is increasing. Indeed, supermarkets are developing their own fair trade guidelines for dealing with suppliers.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1997
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The sky's the limit
Article Abstract:
Airlines are now competing strongly to offer innovative services to attract customers. Virgin, for example, offers a team of onboard beauty therapists, while others have services such as an in-flight tailor. For passengers who cannot afford to travel first class, latest communications technology is being used to offer additional services. Many airlines now have a television and audio unit attached to each seat, even in economy class, giving passengers access to 24 entertainment channels.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1995
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Real blokes care about ads
Article Abstract:
Mergers between advertising agencies are generally not handled well in the UK, according to Trevor Beattie, creative director of GGT. He recently resigned from TBWA, where he had worked for eight years, following the announcement that it was to be merged with rival agency Simons Palmer Clemmow Johnson. He believes that he was extremely loyal to TBWA, but felt that he could not continue to work there. He regards advertising as a vocation, rather than a job, and still finds it great fun.
Publication Name: The Independent
Subject: Retail industry
ISSN: 0951-9467
Year: 1997
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