The feeling of familiarity as a regulator of persuasive processing
Article Abstract:
This article examines the relationship between subjective feelings of familiarity and persuasive information processing. Findings indicate that inducing feelings of familiarity with persuasive information through repeated exposure results in heuristic, or non-analytic, processing while subjects who are unfamiliar with the persuasive content will process the information analytically.
Publication Name: Social Cognition
Subject: Sociology and social work
ISSN: 0278-016X
Year: 2001
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The impact of perceiver attitudes on outcome-biased dispositional inferences
Article Abstract:
This article examines the relationship between attitudes and outcome-based trait inferences. Findings indicate that subjects who strongly support mandatory competency testing for teachers made inferences about a fictional teacher's intelligence and skills based on competency test results but the inferences of subjects opposing testing were not mediated by test outcomes.
Publication Name: Social Cognition
Subject: Sociology and social work
ISSN: 0278-016X
Year: 2001
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The effects of personal relevance and repetition on persuasive processing
Article Abstract:
The goal of research made was to determine weather personal relevance moderates the impact of familiarity on persuasive message processing. Familiarity leads to nonanalytical processing under conditions of low personal relevance but analytic processing under conditions of high personal relevance.
Publication Name: Social Cognition
Subject: Sociology and social work
ISSN: 0278-016X
Year: 2004
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