| ADWEEK Midwest Edition |
| Title | Subject | Authors |
|---|
| 2 Exits Seen In Thrifty Review. | Business, general | Fest, Glen |
| A cooperative venture. (bringing Chrysler Corp.'s advertising agencies together) | Business, general | Gazdik, Tanya |
| ADIDAS AMERICAN STYLE. | Business, general | Voight, Joan |
| ALTERNATIVE MEDIA. | Business, general | COLFORD, PAUL D. |
| AM WAY'S MYSTERY PITCH. | Business, general | McMains, Andrew |
| Arnold seeks drivers for VW.(Arnold Fortuna Lawner and Cabot, Volkswagon) | Business, general | Warner, Judy |
| A TIP OF THE HAT TO LEINENKUGEL. | Business, general | Jensen, Trevor |
| AUDI A6. | Business, general | DOLLIVER, MARK |
| Barkley. | Business, general | Hume, Scott |
| BOLLA WINES. | Business, general | Dolliver, Mark |
| Bozell Gets Certified. | Business, general | Gazdik, Tanya |
| Bozell 'Gets Close' In Avrett Deal. | Business, general | Sloane, Hank^Lucas Kim |
| Burnett Backs Retail Chain's Repositioning. | Business, general | Hume, Scott |
| Burnett tops Addys; MSSB leads finalist field at Chicago show. (Chicago Addys show, McConnaughy Stein Schmidt Brown, Leo Burnett Company Inc.) | Business, general | Jensen, Trevor |
| Bye, Bye Banner? Schwab Strategy Disses Clicks. | Business, general | Warner, Bernhard |
| Carmiehael Lynch Opens Up Bolla Wines' Image. | Business, general | Baar, Aaron |
| CMR'S TOP BRANDS IN NETWORK PRIME TIME. | Business, general | |
| Comcast Puts Creative in Review. | Business, general | McMains, Andrew, Kim, Hank |
| Cracknell to Exit APL in London. | Business, general | Lucas, Sloane |
| DaimlerChrysler Media Set. | Business, general | Irwin, Tanya |
| DMB&B Takes Ogilvy Pair. | Business, general | Lucas, Sloane |
| Dodge gets a bigger pool. (Chrysler Corp. increases advertising budget for 1997 models of cars, trucks, minivans) | Business, general | Gazdik, Tanya |
| EYES ON THE PRIZE. | Business, general | Osterman, Jim |
| FCB Assigned New Pizza Line. | Business, general | Hume, Scott |
| Ferguson Joins Y&R. | Business, general | McMains, Andrew |
| FIX-A-FLAT. | Business, general | Dolliver, Mark |
| Ford Changes Its Fees. | Business, general | Gazdik, Tanya |
| Ford Signs Magazine Deals. | Business, general | Gazdik, Tanya |
| Fruitful Loop: Online Ad Firms Offer New Products. | Business, general | Mand, Adrienne |
| Gap Gives Think Online Tasks. | Business, general | Kelly, Jane Irene |
| habit forming. | Business, general | ORISINI, PATRICK |
| Hormel Tries the Other White Meat. | Business, general | Baar, Aaron |
| Humor Softens Dr Pepper Sell. | Business, general | Theresa, Andrew^Howard McMains |
| Integration Wins Sony for Y&R. | Business, general | Tobi, Andrew^Ellkin McMains |
| Investors Go Global. | Business, general | |
| Iron-Out Inc. | Business, general | Hume, Scott |
| IXL Forms iXL-Chicago. | Business, general | |
| Joe Boxer Breaks First Campaign. | Business, general | Ebenkamp, Becky |
| Jordan Forms League of His Own. | Business, general | Krajewski, Steve |
| Katsin Loeb Advertising. | Business, general | |
| Kaufman Narrows to 3 Finalists W.B. Doner, Martin/Williams JoinIncumbent. | Business, general | Hume, Scott |
| Korbel Ready to Party. | Business, general | Baar, Aaron |
| Leagas, Adidas Pit Bryant vs. Nike. | Business, general | Voight, Joan |
| Leap Deal With Y&R Stalled. | Business, general | Hank, Trevor^Kim Jensen |
| Lee Jeans' Pan-European Account Fits Fallon's Plans for London Office. | Business, general | Baar, Aaron |
| Lost in cyberspace: Ogilvy & Mather Interactive tries to regroup. | Business, general | Rich, Laura |
| Medicus Wins Nolvadex Task. | Business, general | Lucas, Sloane |
| Minding the store in the age of cyber-marketing.(importance of basic promotion marketing)(Column) | Business, general | Hawn, Greg |
| MITSUBISHI GALANT. | Business, general | Dolliver, Mark |
| Navistar Raises Its Voice. | Business, general | Baar, Aaron |
| NEWS HOUNDS. | Business, general | Dini, Justin |
| NEWS WE CAN'T USE. | Business, general | Jensen, Trevor |
| PAPERING THE TOWN. | Business, general | PERRUCCI, DORIANNE |
| Paulette Stout. | Business, general | Mundy, Alicia |
| Phar-Mor Backs New Stores. | Business, general | Gazdik, Tanya |
| Prozac Getting a New Prescription. | Business, general | Hume, Scott |
| Razorfish. | Business, general | |
| RICH IN FIBER. | Business, general | Lippert, Barbara |
| SCARE TACTICS. | Business, general | Jensenns, Trevor |
| Seagram Kicks Off Media Review. | Business, general | Merrill, Cristina |
| Shops React to 4A's Client Poll. | Business, general | Lucas, Sloane, Kelly, Jane Irene |
| Snap. | Business, general | |
| SPEED MERCHANTS. | Business, general | McMains, Andrew |
| Sprint Yellow Pages. | Business, general | Baar, Aaron |
| TALES OF THE CITY. | Business, general | McCarthy, Michael |
| There Are Worse Things Than Honest-to-Nature Fat.(a survey result on attitudes toward processed foods) | Business, general | DOLLIVER, Mark |
| WARGAMES VIDEO GAME. | Business, general | Dolliver, Mark |
| Waylon Ad Gets HMO Coalition Ad Account. | Business, general | Jensen, Trevor |
| XOOM.com. | Business, general | |
| You Go East, ng man. | Business, general | Pruitt, Gary, GREMILLION, JEFF |
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